We are delighted to announce our collaboration with Printemps for a mapping project.

Bluevista has highlighted the
‘
aesthetic

and spirit of Printemps

of Printemps through mapping, placing the brand change at its center.

As part of this project, we created and produced the mapping that was broadcast on the façade. We then managed the projection in collaboration with GL Events in order to provide the best technical service. By taking advantage of the architecture of the Haussmann building in which the store is located, we were able to highlight the historic heart of Lyon.

The graphic charter was
t
e

labor

é
e
in consultation with the customer, for a vibrant, colorful result in keeping with Printemps’ new state of mind.